No two dog breeds are the same. So why should your dog shampoo be?

Australia’s original breed specific, natural dog shampoo and conditioner.

From a Border Collie to a Poodle, different dogs have very different grooming needs.

Just take a walk through your local dog park and you'll see a huge variation in dog coats. Yet, standard dog shampoo doesn't really take into account these differences. 

That's why we've created a range of shampoos and conditioners that work best for different dog breeds.

Whether your dog is a curly-coated Cavoodle, sensitive-skinned Staffie or a wonderfully-white Westie, we've created the perfect range for your dog, with premium organic ingredients to have your dog looking, feeling and smelling their best.

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Meet Karl and Charlie

Just look at those sweet faces. Wouldn’t you do anything
for them?

We sure think so. So when Karl and Charlie began experiencing problems with itchiness and allergies, we set out to create a natural dog shampoo suited to their sensitive skin. In doing so, we discovered different dog breeds have vastly different dog grooming needs. And the idea for breed-specific, natural dog shampoo and conditioner began.

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